The Psychology of Wine [February 12]
Wednesday, February 12, 6-8pm ET
Discover the hidden psychology behind your wine choices and tasting experiences in this immersive two-hour class. The Psychology of Wine delves into how our senses, social influences, and subconscious mind shape our perceptions and enjoyment of wine.
Led by our wine psychology expert, this course combines interactive activities with fascinating insights into sensory perception, including how our senses and expectations influence taste. Explore cultural and social forces that mold our wine preferences, from cultural identity to trending tastes, and learn how wine marketing and branding subtly guide our choices.
Perfect for wine enthusiasts and curious minds alike, this class will elevate your appreciation of wine and transform how you think about tasting and choosing wine. Join us to sip, learn, and experience wine in a whole new way!
Sharon Chirban, PhD, is a Clinical Sport Psychologist and Executive Coach and the founder of Amplify Wellness + Performance, established in 2000. She works with high performers, including athletes, executives, physicians, and other professionals, and has held roles with Harvard Medical School, Boston Children's Hospital, Boston Ballet, the NBA Players Association, and Harvard Track and Field. Her interest in wine is rooted in the connection between psychology, sensory experience, pleasure, and ritual. Sharon holds the WSET Level 3 Award in Wines and the Champagne Specialist Certificate and teaches the Psychology of Wine at Commonwealth Wine School.
$85 In Person
Location: Commonwealth Wine School
Instructor: Sharon Chirban, PhD